Web + Print Work for Fashion Stylist, Courtney K
When Courtney originally approached me, she was ready to take her styling expertise to the next level. She had an enormous amount of material for a portfolio- but she had no portfolio.
We compiled all of her published works and pieces where she was recognized for her fashion sense and created a digital portfolio (PDF & Flash). The PDF was viewable via the CD enclosed in the media kit designed for her.
Soon thereafter, we launched her fashion blog, thestylimiste.com.
Time for a logo, Part I
Fast forward to 2012. We discussed a few concepts before landing on this one.
We liked it, but we weren't in love with it.
Try again ....
Time for a logo, Part II
THIS IS IT!
Powerful.
Edgy.
Memorable.
FIERCE!
We love it!
The cards to the far left measure 3.30" x 2.16", the standard European size. The smaller ones to the right measure an adorable 2.75" x 1.10".